Success Stories
Case Study
E-Commerce (USA)
Client Vertical
E-commerce , Entertainment
Ad Budget
$18k / month
Campaign Goals
Increase revenue & ROAS
Objectives:
An e-commerce company focusing on entertainment equipment approached me & asked me to help improve their online store performance. From August 2022 to November 2022 I was able to double their ROAS, & increase their overall revenue by 3x.
An e-commerce company focusing on entertainment equipment approached me & asked me to help improve their online store performance. From August 2022 to November 2022 I was able to double their ROAS, & increase their overall revenue by 3x.
Solutions:
I did this through using 3 main strategies: implementing better & more accurate conversion tracking, performing constant A/B testing on ads/keywords/bidding, and restructuring their campaigns. The company now spends of $18k per month on Google Ads, using a complex combination of search, Performance Max & Shopping campaigns.
I did this through using 3 main strategies: implementing better & more accurate conversion tracking, performing constant A/B testing on ads/keywords/bidding, and restructuring their campaigns. The company now spends of $18k per month on Google Ads, using a complex combination of search, Performance Max & Shopping campaigns.
Through detailed setup & optimization, I
was able to achieve a noticeable reduction
in CPC and a huge increase in CTR.
Case Study
Lead Generation ( Australia )
Client Vertical
Personalized Direct Mail Company
Ad Budget
($2.5k/month)
Campaign Goals
Increase amount of leads
Results
Increased leads by 82.2% in 3 months.
Objectives:
A personalized direct mail company approached me to help increase their conversion & lead rates. Within 3 months, I was able to improve their cost/conv & conversion rates.
A personalized direct mail company approached me to help increase their conversion & lead rates. Within 3 months, I was able to improve their cost/conv & conversion rates.
Solutions:
Using past performance to separate the best performing keywords/ads, constant A/B testing on ads/keywords/bidding & effective campaign setup, I was able to help the company improve their CTR & achieve their desired conversion rate.
Using past performance to separate the best performing keywords/ads, constant A/B testing on ads/keywords/bidding & effective campaign setup, I was able to help the company improve their CTR & achieve their desired conversion rate.
Through detailed setup & optimization, I
was able to achieve a noticeable reduction
in CPC and a huge increase in CTR.
